Farmer & The Seahorse needed Innovum to revitalize both their current web platform and their marketing collateral. The primary goal was to promote the restaurant and its nine on-site event spaces so that reservations and event bookings numbers alike would increase.

We began by building a site that emphasized the nine event venues on offer, as well as the full restaurant menu. We presented information clearly and thoroughly, giving the viewer everything they needed to make a reservation, dine in, or book an event venue.

Then, we tracked the performance of the site using Google Analytics and Hotjar and reiterated the design based on user interaction data. We made sure that the site was responsive on mobile devices, had maximum load speed, and appeared amongst the top results on search engines. To finish, we added the relevant code to make the site ADA compliant and compatible with screen readers for the blind.

Finally, Innovum helped the sales team design informative yet playful brochures, mailers, and online graphics. Supplemented by several similarly styled emails and social media graphics, all of the brand collateral we created for Farmer & The Seahorse concisely and exuberantly promoted the restaurant’s dishes, upcoming events, and venue spaces.

Finally, Innovum helped the sales team design informative yet playful brochures, mailers, and online graphics. Supplemented by several similarly styled emails and social media graphics, all of the brand collateral we created for Farmer & The Seahorse concisely and exuberantly promoted the restaurant’s dishes, upcoming events, and venue spaces.